Compare / Avoma
Landing Platform vs Avoma: meeting notes joined to pipeline
Avoma prices a recorder seat, then adds conversation intelligence, revenue intelligence and lead routing as modules on top. On Landing the AI notetaker, the booking pages, the form routing and the pipeline are one system, with quotes, projects and invoices on the same record.
Landing suits you if
- You'd rather not add a module for each part of the sales cycle
- You want booking, routing and call notes on the deal itself
- You want the work after the win on the same record
Where the modules add up.
Each piece is useful. The bill is the sum of them.
A seat, then modules
A recorder seat first, then Conversation Intelligence, Revenue Intelligence and Lead Router, each priced per seat.
Seat caps by plan
Grow past the cap and you move up a plan.
Won, then somewhere else
The notes and the forecast live in Avoma; the proposal, the project and the invoice live elsewhere.
Landing Platform vs Avoma, line by line.
Landing covers notes, booking and routing, and keeps the deal, the proposal and the delivery on the same record.
| Feature | Landing Platform |  Avoma |
|---|---|---|
| Recording calls | A notetaker joins Teams and Google Meet calls, records in person from a phone, or takes an uploaded recording | AI meeting assistant |
| Summary and action items | An executive summary, key points and action items with owners, filed on the right client | Yes |
| Booking pages | One-on-one, round-robin and collective events | One-to-one on Startup; group scheduling on Organization |
| Lead routing | Rules on form answers or lead score send each person to the right booking event, prefilled, linked to their record | Lead Router, a paid module |
| Pipeline and forecast | Contacts, companies, deals, pipelines and forecasts | Revenue Intelligence, a paid module |
| From actions to work | Action items become project cards | Not listed |
| Quotes, e-signature and invoices | Signing a statement of work wins the deal, creates the project and requests the deposit | Not included |
| Sequences | Written for each prospect and sent from the rep's own Microsoft 365 mailbox | Not listed |
| AI | Across the platform, from a shared credit pool | AI scorecards in Conversation Intelligence |
Avoma details reflect its publicly available plans as of September 2026; check current details on its own site.
Switching is our job, not yours.
We move you over one tool a month, against success criteria we agree with you up front. You don't pay until we prove each one is ready.
We map your stack
Show us your Avoma setup and the tools around it. We agree what moves where, and what "ready" means for each tool, before you commit to anything.
We move you off Avoma
Your meeting types and routing rules become booking events and form rules, contacts and deals move into the CRM as part of the switch, and the notetaker starts joining your calls. We test every route before you switch off.
You sign it off
Billing starts only when we have shown it works against the criteria you set. Then we move the next tool, one a month.
But we already use Avoma.
Fair. Here are the questions teams ask us most when they're weighing it up.
Is lead routing included, or is it extra?
Included. Rules on any form answer, or the lead score, send each person to the right booking event, prefilled with what they told you, and the meeting links back to their record. Round-robin shares bookings across a team.
What does Landing do with a call once it's recorded?
It writes a summary and key points, pulls out action items with owners, matches each speaker to your team or contacts by email, and files the call on the right client. Action items can become project cards.
Tracking deals in a spreadsheet?
Get the free sales pipeline template and track every deal by stage.
“We were running PR, social scheduling and the rest of our marketing across half a dozen tools that never talked. Now we plan, schedule and measure from a single screen.”
See notes, booking and pipeline on one record.
Thirty minutes on how your team books, meets and sells. We'll show you what moves, what it costs and when billing would start.